Amazon and the transparency code

Amazon has also launched the new Transparency service in Europe, which allows us to verify the authenticity of the products sold. This is an item tracking service that helps protect brands and customers from counterfeiting.

Through the application of a unique code to the product, every time it is ordered, Amazon scans so that only the original product can reach the customer.

A useful and proactive service with the aim of eliminating counterfeit goods.

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